New: the Ruby Broker Platform automates supplier reporting for every broker. See how it works →
For suppliers, importers, distributors & broker groups

Wine & spirits distributor software.
Price it. Sell it. Run it.

Ruby Pro ERP runs orders, inventory, depletions, and accounting for distributors and importers. Ruby Price Management finds the FOB and deal levels that land the right consumer price. Ruby CRM wins and tracks the placements. Start with one piece, add the rest when you are ready.

Book a demo Build a free price sheet

Software only. 30-day cancellation. Your data is yours.

Who it is for

Which Ruby is for you?

You supply or import.

You need the launch price right and the placements won. Start with Price Management to find the FOB and deal levels, add Ruby CRM to win the shelf and the menu.

The GTM Platform →

You distribute.

You need orders, inventory, depletions, and accounting in one place, from day one. Ruby Pro ERP runs the operation; add Ruby CRM when your reps need it too.

Ruby Pro ERP →

You broker.

You need every supplier's scorecard without building a deck. Log the visit once; the Ruby Broker Platform turns it into automated reporting, trends, and pipeline.

Broker Platform →
In plain terms

What is Ruby Pro?

Ruby Pro is wine and spirits distributor software, built for the three-tier trade by people who work in it: an ERP for distributors and importers, a CRM for sales teams, and price management for suppliers. Ruby Price Management sets the price and deal levels for every distributor and every state. Ruby CRM tracks the visits, tastings, and placements your reps win. Ruby Pro ERP runs the orders, inventory, and accounting underneath it all. They are three separate products that share one system, so you can start with the one problem you have today.

Software only

No setup, consulting, or transaction fees. You pay for the software, monthly.

30-day cancellation

No long-term contracts. Cancel any product with 30 days' notice.

Your data is yours

We do not share it or use it in any way. Take it with you whenever you want.

30-day free trials

On Price Management and Ruby CRM. Ruby Pro ERP gives you 30 days free on a test version.

Three products, three steps

Enter at any step. Add the rest when you are ready.

Each product is sold and priced on its own, and each one stands alone. Most suppliers start with Price Management, add Ruby CRM, and move into Ruby Pro ERP once they are ready to run inventory and accounting themselves.

Book a demo Build a free price sheet
Step 1 · Price it

Ruby Price Management

Work backward from the shelf. Find the FOB to each distributor and the deal levels that land the right consumer price, and see your real margin after excise tax, laid-in cost, and depletion allowances before you publish.

  • Every price, every distributor, every state in one grid
  • Model a change in a draft, then publish
  • Audit every depletion allowance billback against the deal you approved

$25 / state / month · 30-day free trial

See Price Management →
Step 2 · Sell it

Ruby CRM

For supplier, importer, and distributor sales teams. Find the accounts worth visiting from 350,000+ active licenses, then track every store and restaurant visit, tasting, menu placement, display, and consumer event against the account.

  • Target lists and chain & national account tracking
  • Goals per rep: visits, cases sold, new PODs, display and menu wins
  • Tastings and consumer events: reactions, photos, bottles sold

$75 / user / month · 30-day free trial

See Ruby CRM →
Step 3 · Run it

Ruby Pro ERP

Orders, purchasing, multi-warehouse inventory, landed cost, depletions, billbacks, and accounting in one system. Where distributors start, and where a brand lands when it is ready to run the whole operation.

  • A full QuickBooks replacement, integrated end to end
  • Vintage and lot tracking, 3PL integrations
  • State-specific pricing, taxes, and compliance
  • Free 30-day access to a test version, loaded with sample data

$750 / month + $90 / user · we set it up for you

See Ruby Pro ERP →
Free, no signup

Curious what your real pricing looks like?

Pick a state, enter your product, and build a full distributor price grid, with state taxes, margins, and depletion allowances, in minutes.

Build a free price sheet

or start a 30-day free trial

Ruby price sheet builder output: a full everyday and on-sale price grid with state excise, laid-in cost, and depletion allowance for a sample wine SKU
Built on the data

The numbers behind Ruby.

350,000+ active on- and off-premise licenses Ruby CRM targets from
50 states of excise tax, deal-level, and compliance rules modeled today
15 years at SAP before Tom built Ruby Pro. He still sets up every customer himself
2x / month the underlying platform ships upgrades, without breaking what's built for you

See what running on one platform looks like.

Whether you distribute, supply, or broker, start with the one piece you need today.

Book a demo Build a free price sheet